Uber rolls out executive service in Newcastle
Uber is launching its executive service, UberExec, in Newcastle-upon-Tyne, just weeks after launching its basic UberX service in the city.
UberX went live in April, and Uber Exec will go live this week, said Tom Elvidge, Uber Newcastle’s general manager. The service will promise “our highest rated drivers, the most luxurious cars and a chauffeur-driven service”, he claimed.
The UberExec service will use Mercedes-Benz E-Class or equivalent cars, and will offer rates that are “about the same time as a daytime taxi”, Elvidge added.
Cars will be bookable in exactly the same way as UberX. UberExec is an on-demand service using the Uber app, with Google Maps used to request cars and locate passengers.
All Newcastle Uber drivers are licensed as private hire drivers by Newcastle City Council, Uber said.