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eConnect Cars adds Magenta customer booking app

All electric London private hire operator eConnect Cars has announced a new customer booking app from Magenta Technology’s Echo operational platform.

The Echo app provides, a simple and effective way for passengers to book and pay for their journeys. It can also combine personal and business accounts for user simplicity. The app works on all Apple and Android phones and devices.

Canary Wharf-based eConnect Cars, launched in January 2014, won two Gold awards at Professional Driver’s 2015 QSi Awards last November. It runs a fleet comprising just Nissan Leaf and Tesla S electric cars.

“The advanced technology behind the app is consistent with eConnect’s use of advanced electric vehicles and ensures that passengers have a smooth and stress free experience from start to finish,” said managing director Alistair Clarke.

Magenta Technology is best-known as the creator of Addison Lee’s Shamrock platform. Sales director Matt Borland said: “eConnect Cars represents the future of private hire in cities and hs shown that running a zero-emissions fleet is already viable. By employing the flexible and multi-functional Echo platform, eConnect Cars can handle the added complexities of managing an electric fleet, such as range and charging network limitations.”


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