Free Now partners with Gett on private hire bookings for business clients

Free Now has announced a partnership with rival ride-hailing app Gett to give Gett’s UK business customers access to Free Now’s fleet of 20,000 private hire vehicles.

Gett business customers can now book and manage journeys on Free Now via the Gett app. The move will benefit drivers on the Free Now platform through increased demand in corporate bookings without any changes in the service or driver app.

For Gett customers, the partnership is expected to result in greater choice, faster pick-up times, and an improved quality of service.

Mariusz Zabrocki, general manager of Free Now UK, said: “Our partnership with Gett is a milestone in our two major areas of focus: driver’s earnings and customer experience. Drivers are our priority, and as they face increased operational costs, the increased demand will drive greater earnings potential via the Free Now app.”

Guy Gaash, VP global partnerships at Gett, said: “We’re thrilled to have found a PHV partner like Free Now that shares our values and takes the same customer-centric approach. We’re confident that our seamless booking platform, combined with Free Now’s diverse range of vehicles, will lead to even more innovations to the PHV booking experience.”

Free Now and Gett are currently rolling out this new service, taking a phased approach throughout the first quarter of 2023 to introduce it to Gett’s business account clients. After the current roll-out phase is complete, any customers who open a business account through Gett’s automated self-registration option will automatically have access to Free Now’s minicab fleet for on-demand bookings.

In the UK, Free Now is one of the top three ride-hailing providers, being the only consumer app offering both taxis and PHVs. The platform has been registering year-on-year growth, with the number of new users in the UK growing by more than 80% between 2021-22, and more than 200 new drivers a week are joining the app to meet the growing demand.

Gett is one of the leading taxi platforms operating in the United Kingdom and Israel. At the end of 2022, Gett was serving more than 10,000 B2B clients, and has more than 700,000 quarterly active B2C customers.