Veezu moves to upfront pricing in Swindon and reduces off-peak fares

Veezu has introduced upfront pricing in Swindon, making it the first private hire vehicle operator in the area to do so.

Upfront pricing is a move away from traditional metered fares. Passengers are told how much their ride will cost before their booking is confirmed, either over the phone or via the Veezu app.

Veezu said the move was made to offer greater clarity and consistency in private hire fares and aims to provide peace of mind to those who rely on private hire services.

The private hire company also introduced a reduction in off-peak fares from Monday to Friday.
Veezu Regional Director Jack Price said: “We understand that during uncertain economic times, fair and predictable pricing is important to all passengers. Veezu is committed to delivering value to our passengers, and upfront pricing enables us to continue to do this.”